“Pop It Daily” is an educational campaign that uses bold, colorful, and vibrant visuals to promote daily PrEP use. The Pop It campaign redefines the conversation around HIV prevention, emphasizing the importance of consistent PrEP usage while also making sexual wellness fun. It normalizes daily adherence as a routine, empowering individuals to take control of their health and well-being.
Select from a variety of animated carousel post templates (Latino Male, African American Female, White Male) designed for Instagram & Facebook. Encourage your followers to make PrEP part of their routine and to share the message with their network.
Draft Caption 1: Stay ready, stay protected! Pop It Daily and make PrEP part of your routine. Protecting yourself can be this easy and fun!
Draft Caption 2: Did you know? PrEP is 99% effective at preventing HIV when taken daily! Make it part of your routine and stay in control. Protect yourself, protect your future.